Milan – Off-White has found its new creative leader.
Ibrahim Kamara has been appointed art and image director of the brand founded by Virgil Abloh, whose death last year at the age of 41 sent shock waves not only to the fashion world but to a wider culture, from music to the skate scene.
According to an Instagram post shared by the company on Saturday, the editor-in-chief of Dazed will “join a group of creatives and oversee the artistic direction of the brand.”
“Ibrahim’s relationship with Virgil and Off-White was born and nurtured through DM messages on Instagram, building a strong bond over the past three years both personally and professionally based on mutual respect and shared values,” the post continued. kept. “In the new role, he will further develop his influence and insight on the brand’s collection, image and content.”
Kamara has been part of the Off-White family for years, styling the brand’s shows in addition to being the stylist of choice for many other fashion designers, from Riccardo Tisci to Erdem Moralioglu. Before taking the top position at Dazed, he produced editorials for ID, System, Vogue Italia and other magazines.
Her work quickly stood out for its rich visual storytelling that weaves in high fashion with diverse cultural contexts and questions on gender and identity. For example, his first issue of Dazed, shot by Paolo Roversi, paid tribute to the British National Healthcare System’s vaccine drive and the power of collective change. Kamara has graced covers with everyone from Rihanna to British football heroes Marcus Rashford and Harry Styles and was awarded the Isabella Blow Award for Fashion Creator at the British Fashion Council’s Fashion Awards last year.
“Virgil will always be with us. With me. He changed the world and left an indelible mark on everyone who encountered him and beyond. Generous with his time, mind and creativity – he saw all and all human beings.” Keeping this in mind,” Kamara said via her personal Instagram account, adding that she was honored to further strengthen her relationship with the brand and join the team “which will reveal what the rest of the The story of Virgil began to write for all of us.”
In the same spirit, Off-White’s CEO Andrea Grilli said in a statement that with Kamara’s talent and vision “we look forward to taking Off-White’s next chapter together, always renewing that vital creativity and values.” We remember those who were in Virgil. Dil and he is at the core of our brand.”
Abloh, Off-White’s first official fashion venture, was launched online in late 2013, with its first showroom presentation the following January in Paris, combining influences from Bauhaus to sports apparel and Caravaggio Was. It established the brand’s visual signature: thick diagonal stripes that have become a byword for insider cool.
The late Ghanaian-American designer expanded the brand into womenswear within 18 months of launch. In 2015, Off-White made it to the LVMH Award’s shortlist for young fashion designers, crystallizing the advent of streetwear as a credible challenger to the luxury status quo, and cementing close ties with the French conglomerate. In 2018, Abloh was named artistic director of the Louis Vuitton men’s, making him the first black American to hold the position at LVMH Moët Hennessy Louis Vuitton.
Originally published at Pen 18
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