Tuesday, June 21, 2022

Exclusive Details, Photos – WWD – Pen 18

Teyana Taylor is teaming up with her six-year-old daughter, Junie, for her latest foray into fashion.

The model and dancer is unveiling her new fashion line on Tuesday called JujuBees, which offers parents matching activewear styles of adults and children to match their kids. Taylor created the collection in association with fashion brand Incubator, Thimble.

Taylor said, “I’ve always wanted to create a world for Juni to show that there are no boundaries, fear isn’t real and you can do what you dream of doing.” “This is one of many steps in an attempt to change the narrative placed on women growing up and being told what they can and can’t do. I want to change that narrative and I will.” – Anything is possible.”

JuJuBeez. a campaign image of
manners

The Jujubees collection offers pieces like hoodies, jackets, leggings, shorts and bucket hats in neutral colors like beige, brown and gray and cool blue hues. The collection also offers a number of graphic prints, such as pieces with the Jujubees logo, an ombre colorway or a stripe motif.

“I love the collision of masculine and feminine styles within my wardrobe and wanted to represent that within this mama-and-mini collection,” she continued. “For Junie and I, it was all about effortless style — easy pieces that we could incorporate into our day-to-day. We play with a lot of neutrals that fit my beauty look, along with bold graphic prints.” Our first collection features activewear and loungewear styles that will help you set the drop-off outfit of the day and your mini hallway trend.”

Taylor plans to continue growing the brand in the fall with a new collection that will expand Jujubee’s activewear. The brand’s first collection ranges in price from $20 to $129 and will be available on its website starting Wednesday.

Taylor has been a fixture in the fashion world for many years, and has lent her design eye to brands like PrettyLittle Thing and GCDS, who have collaborated with models on collections in recent years.

Read more here:

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Originally published at Pen 18

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