Sunday, February 27, 2022

Models Soo Joo Park, Caroline de Maigret Are ANDAM Guest Jurors – WWD – Pen 18

Designer Stephen Ashpool of streetwear brand Pigalle Paris will bring a unique perspective as a guest juror for the 2022 ANDAM Awards.

She was the winner of the French Fashion Awards 2015 and coached by Bruno Pavlovsky, President of Chanel Fashion and President of Chanel SAS, who is returning this year as the 2022 Patron of ANDAM, guiding the big winners and runners-up for a year. provide. The creative and strategic dimensions of their business.

ANDAM revealed all of its 2022 guest jury members exclusively to WWD and many of them have close ties with the channel, including brand ambassador Caroline de Magritte, a model, writer and music producer; brand ambassador Soo Joo Park, a model and budding singer who performed live at Chanel’s Métiers d’Art show last December; Tyler Brule, editorial director and president of Monocle magazine, moderator of a recent masterclass by Pavlovsky; Mirren Arzalus, director of the Palais Galliera, a Paris fashion museum that hosted a major Gabrielle Chanel retrospective in 2020 and whose basement exhibition space is known as the “Gabriel Chanel Gallery”, the French luxury house sponsored the renovation, and Chris Durcon , CEO of the Association of French National Museums – the Grand Palais, a Paris landmark whose renovation Chanel is also funding.

Rounding out the list is Spanish choreographer Blanca Lee; writer Anne Berest; musical duo and identical twins Lisa-Cande Diaz and Naomi Diaz, whose stage name is Ibei; Helen Guillaume, chief fashion editor of Le Figaro; French rapper Abd Al Malik, and model Blesnya Minhar, all of whom have attended or participated in the Chanel fashion show.

ANDAM is supported by major corporate sponsors, which now include Balenciaga, Chanel, Chloe, Fondation Pierre Bergé-Yves Saint Laurent, Galeries Lafayette, Google France, Herms, Instagram, Kering, Lacoste, Longchamp, LVMH Moet Hennessy Louis Vuitton, L’Oréal Huh. Paris, Mytheresa, OTB, Premier Class, Saint Laurent, Swarovski and Tomorrow. The executives of most of those firms consist of permanent jury members, in addition to 13 guest jurors.

Guest member of this year’s ANDAM jury.
Courtesy

The French Ministry of Culture and DEFI, an organization that promotes the development of the French fashion industry, are also major historical public partners of ANDAM.

For its 2022 edition, ANDAM added a special prize of 100,000 euros to its grand prize of 300,000 euros, as reported.

The finalists are to be revealed at the end of May and the awards ceremony is to take place on June 30.

ANDAM also offers the Pierre Berge Prize, which focuses on young French companies and is worth 100,000 euros; A Fashion Accessories Award, which comes with a sum of 50,000 Euros, and a tech-focused Innovation Award, also valued at 50,000 Euros.

Candidates for the grand prizes of ANDAM can be of any nationality, but must own a French company or have established one during the same year of receipt of the fellowship. (Applicants must also have shipped at least two seasonal collections internationally and have recorded a turnover of at least EUR 100,000 in 2021.)

Created in 1989 by Nathalie Dufour with support from the French government and DEFI and the late Berge as president, ANDAM has been a springboard for designers who would go on to achieve international recognition.

Past winners have included Martin Margiela, Viktor & Rolf, Christophe Lemire, Anthony Vaccarello and Jeremy Scott. British menswear designer Bianca Saunders took home the honor in 2021.

See all:

After her ANDAM win, Bianca Saunders lays the groundwork for development

ANDAM Adds Another Prize, New Digital Sponsors

Chanel celebrates craftsmanship hub with Pharrell Williams, Sofia Coppola

Originally published at Pen 18

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