It should come as no surprise that Blackpink members have ambassadors with some of the industry’s most well-known and luxurious brands.
While Blackpink has its roots in South Korea, the group’s global fame has accelerated over the years, becoming an international pop sensation. Since its debut in 2016, the all-girl group has broken multiple records with traction on social media and YouTube, and artists have struck high-profile brand deals.
Its members, which include Lisa, Jenny, Rosé and Jisoo, are mostly associated with French luxury fashion houses, such as Celine, Chanel, Saint Laurent and Dior.
Here, WWD breaks down all of Blackpink’s brand ambassadors. Scroll for more.
Lisa
Blackpink’s Lisa in Celine’s haute perfumery campaign.
Courtesy of Heidi Slimane
Known as one of the group, Lisa, born Llisa Morale, has signed several buzzy deals including one with Celine.
The Thailand-born artist has worked closely with the brand’s creative director Hedi Slimane since 2019, becoming an ambassador for the label in September 2020. In December, the artist extended her ties with the luxury fashion house, being named as a global brand ambassador. Celine Haute perfumery collection and running show in Nice, France in the summer of 2022.
Most recently, he attended the Men’s Spring 2023 show in Paris alongside BTS V and South Korean actor Park Bo-gum, causing panic among viewers and fans as they sought a glimpse of the trio before the show. tried.
Blackpink’s Lisa and Bulgari’s CEO Jean-Christophe Babin.
Stephen Fuegere / WWD
In July 2020, Morale was selected to be Bulgari’s global ambassador. She has starred in several campaigns for Italian luxury jewelry brands such as “Serpenti,” “Bajero One” and “Unexpected Wonders.”
In October 2020, the rapper made history by becoming the first K-pop idol to be the face of MAC Cosmetics. In November, she unveiled her first collection with the makeup company.
Jenny
Jenny Kim is the new face of Chanel’s Coco Neige campaign.
Courtesy of Inez and Vinod
Born Jenny Kim, the group’s singer and rapper, is known by Blackpink fans as the “Human Channel” as Blink – with good reason.
The singer has been the brand ambassador since 2017. She often wears Chanel to events, outings and even music videos. When Chanel’s first flagship opened in Seoul in 2019, she and Pharrell Williams performed a cover of “Can’t Take My Eyes of You” by Frankie Valli.
Last fall, Jenny was tapped to front the label’s Coco Neige campaign, showcasing her winter sports collection.
Rose
Blackpink’s rosé arrives at the 2021 Met Gala with Anthony Vaccarello in a custom Saint Laurent.
Courtesy Saint Laurent
The New Zealand-born singer, whose real name is Chae-young “Roseanne” Park, made history when she was named Saint Laurent’s global ambassador in 2020 – the label’s first in 59 years.
Last year, Yves Saint Laurent became the rosé museum for beauty. The musical sensation also made a splash when she became one of the first K-pop stars to walk alongside rapper CL, wearing Saint Laurent and its creative director, Anthony Vacarello.
Roses for Tiffany & Co.
Courtesy/Mario Sorrenti for Tiffany & Co.
In April 2021, she was revealed as the latest global ambassador for Tiffany & Co, debuting the 2021 Tiffany Hardwear digital campaign. She carried the same campaign again in March, wearing diamond-heavy pieces from Tiffany’s hardwear collection, such as its graduated link 18-karat rose gold paw necklace.
Jisoo
Jisoo at Dior’s Fall 2022 fashion show.
Stephen Fuegerre / WWD
This spring, the singer, who was born Ji-soo Kim, made waves during Fashion Week and high-level events with her appearances exclusively for Dior.
Jisoo was officially named a brand ambassador for the French luxury fashion house in March 2021, although she has worked closely with the brand and creative director Maria Grazia Chiuri over the years.
In May, Cartier revealed that Jisoo had joined the Pantheor community as a spokesperson, alongside the likes of stars like Emma Chamberlain, Austin Butler, Ella Balinska and more.
Read more about Blackpink here:
Blackpink becomes most followed musical act on YouTube with 75 million subscribers
Social Media Explodes as BTS’ Kim Taehyung and Blackpink’s Lisa Attend Celine Show
Blackpink’s Lisa, Anne Hathaway attend Bulgari Gala in Paris
Originally published at Pen 18
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